
the verge s guide to black friday As the holiday season approaches, shoppers are gearing up for the much-anticipated Black Friday and Cyber Monday sales, which promise significant discounts on a wide array of tech gadgets and consumer electronics.
the verge s guide to black friday
Overview of Black Friday and Cyber Monday 2025
Black Friday, falling on November 29, 2025, marks the beginning of the holiday shopping season, followed closely by Cyber Monday on December 1. This period is characterized by deep discounts and promotional offers from retailers, making it an ideal time for consumers to purchase gifts or upgrade their tech gadgets. With many retailers already rolling out deals, shoppers can expect to find substantial savings on everything from laptops and OLED TVs to headphones and smart home devices.
Current Market Conditions
Despite the excitement surrounding these sales, the ongoing tariff situation in the United States may complicate the shopping experience. Prices for various consumer goods, including Sonos speakers, video game consoles, and cameras, have been steadily increasing. This inflationary pressure means that while discounts may be available, the overall cost of items could still be higher than in previous years. However, savvy shoppers can navigate these challenges by utilizing well-researched deals and shopping strategies.
Top Deals to Look Out For
As we delve into the specifics of what to expect this Black Friday, several standout deals have already captured attention. Below are some of the most notable discounts available:
- Apple Products: Discounts on Apple gear are particularly enticing this year. The last-generation AirPods Pro 2 are available at their lowest price to date, while the M4 MacBook Air is also seeing significant reductions.
- Televisions: LG’s B5 OLED TV is priced at just $530, a remarkable deal for a high-quality display. Samsung and Sony are also offering discounts on various models, with some TVs marked down by up to 50%.
- Headphones: Bose’s latest QuietComfort Ultra earbuds are $50 off, and Sony’s last-gen XM4 headphones are over 50% off, making them highly attractive options for audiophiles.
- Smart Home Devices: Robovacs from Roborock and Eufy are being offered at a 50% discount, appealing to those looking to enhance their home automation.
- Gaming Consoles: The Meta Quest 3S is $50 off and includes a $50 gift card and a game, while Sony is offering $100 off its PS5 consoles.
- Streaming Devices: Google’s 4K TV Streamer is at its best price to date, making it an excellent choice for those looking to upgrade their home entertainment systems.
Breakout Tech Deals
In addition to the highlighted deals, several breakout tech items are also worth mentioning:
- The Fire TV Stick 4K Max is back down to $35, its best price in a year.
- The DualSense Edge controller has fallen to one of the lowest prices we’ve seen.
- Apple’s AirPods Pro 3 have just received their biggest discount ahead of Black Friday.
- Aura’s latest digital photo frame is $30 off, making it a thoughtful gift option.
- The Oura Ring 4 is still at its lowest price ever, appealing to health-conscious consumers.
- Philips Hue’s Festavia string lights are nearly $60 off, perfect for holiday decorating.
Shopping Strategies
To make the most of Black Friday and Cyber Monday, it’s essential to adopt effective shopping strategies. Here are some tips to help you navigate the sales:
1. Research and Compare Prices
Before making a purchase, take the time to research prices across different retailers. Websites and apps that track price history can help you determine if a deal is genuinely worth it. Price-matching policies from retailers like Best Buy and GameStop can also be beneficial, allowing you to secure the best price available.
2. Sign Up for Alerts
Many retailers offer exclusive deals to subscribers. Signing up for newsletters or alerts can provide early access to sales and special promotions. This strategy is particularly useful for high-demand items that may sell out quickly.
3. Plan Your Shopping Schedule
Knowing when sales start at various retailers can help you prioritize your shopping. Major retailers like Walmart and Target often release their Black Friday sales in advance, allowing you to plan your purchases accordingly. Additionally, consider shopping during off-peak hours to avoid crowds and long lines.
4. Utilize Online Shopping
While in-store shopping can be exciting, online shopping offers convenience and often better deals. Many retailers provide exclusive online discounts, and shopping from home allows you to compare prices more easily. Be sure to check shipping and return policies before finalizing your purchases.
Popular Categories for Black Friday Deals
Several categories are particularly popular among shoppers during Black Friday. Here’s a breakdown of what to expect:
Electronics
Electronics remain the most sought-after items during Black Friday. This includes:
- Laptops and desktops, with many models seeing discounts of over $400.
- Smartphones and tablets, including significant savings on the latest Apple and Android devices.
- Televisions, with various brands offering steep discounts on high-definition models.
Home Appliances
Home appliances are also a focus during Black Friday, with retailers offering deals on:
- Kitchen gadgets, such as air fryers and coffee makers.
- Smart home devices, including security cameras and smart speakers.
- Cleaning appliances, particularly robotic vacuums, which are often heavily discounted.
Gaming
The gaming category is expected to see significant discounts as well, with deals on:
- Consoles like the PlayStation 5 and Xbox Series X.
- Popular games and accessories, including controllers and headsets.
- Subscription services, with offers on platforms like Xbox Game Pass and PlayStation Plus.
Final Thoughts
As Black Friday and Cyber Monday approach, consumers have a unique opportunity to save on a wide range of products. While the ongoing tariff situation may impact pricing, careful planning and research can help shoppers navigate the sales effectively. By taking advantage of deep discounts and employing smart shopping strategies, you can make the most of this holiday shopping season.
Stay tuned for ongoing updates and highlighted deals throughout the weekend, as retailers continue to unveil new offers and discounts. Whether you’re shopping for yourself or looking for gifts, Black Friday and Cyber Monday 2025 promise to deliver a wealth of opportunities for savvy shoppers.
Source: Original report
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Last Modified: November 29, 2025 at 1:36 pm
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